ENTREPRENEURSHIP CAREER TRIGGERS

“Entrepreneurship is the way we take control of our lives in a tough economy” (Lori Greiner)

It is human desire to work in the best places, earn large sums of money, live a happy life, probably slay dragons, win and ride into the sunset to experience unconditional and everlasting love. Few ever wish to experience unemployment or underemployment with its accompanying loss of control over one’s life however many do. Those not employed are considered jobless. Unemployment refers to any situation whereby a person willing and able to work cannot find a job or create their own business and by extension their own employment. Underemployment refers to any condition where a person is overqualified for their current job, while employment can be defined as having paid work or being engaged in an occupation or career.

Business or trading represents employment and is one of the oldest activities in the world. Every working human and company is actively engaged in buying and selling; consultants and employees (workers) sell their time (including employability skills, talents, and knowledge) to employers (companies) who in this context are the buyers (consumers). The foundation of exchange within society is captured within the discipline of economics which conveys the process of demand (buying, consuming) and supply (selling, trading, entrepreneurship); everyone engages in commercial activities as traders (sellers), consumers (buyers), or both.

The field of economics also establishes that entrepreneurship is an employment choice (decision). This employment career choice is empowered through opportunity creation, recognition, and development. Thus, much of entrepreneurship is about opportunity, and “opportunity” refers to consistently perceiving, conceptualising, creating and recognising business prospects, market needs, wants, demand, and responding appropriately through exploiting/developing/selling/delivering solutions, supplying better, creative, innovative, cost-effective or efficient products or services to address customer demands, wants and needs.

“Hire Yourself. Work is no longer a place we go to. It’s what we do” (Unknown)

Furthermore, your entrepreneurship career is your employment choice. How is this decision made? It is said, many people are either pushed or pulled into the entrepreneurial career. That, push or pull factors are powerful triggers for the entrepreneurial career. 

A trigger refers to a situation or event that inspires something to happen. First, necessity-push trigger relates to the situation where people are activated to start businesses due to lack of career advancement or unemployment. This implies unemployment, underemployment or less work opportunities in offices or regions influences people to decide to start their own business, creating their own entrepreneurship career. 

Secondly, opportunity-pull trigger refers people wanting to become their own bosses, so they create a product/service or recognise market needs and dynamically pursue business opportunities. This entails deciding to take advantage of business opportunities to start a business or invest in becoming an entrepreneur. In this book series, the terms self-employed and business owner would refer to entrepreneurship, although there are slight differences. For instance, a ‘self-employed’ person often works alone, is a solo-preneur or a one-person business; and being the core of the commerce this entrepreneur works daily in their business. However, the ‘business owner’ does not operate solo but has employees or partners, and runs an automated and delegated business that maintains operations regardless of if the business owner is directly involved in daily operations.  However, whether self-employed or, a business owner, entrepreneurs serve and change the world.

 “I am an Entrepreneur. Entrepreneurship is anEssential Part of My Identity” (Dr Beem Beeka)

ENTREPRENEURSHIP BOOKS by Dr Beem Beeka & Doo Beeka @Amazon


1. Wealth Empire State Of Mind: Entrepreneurship Is A Viable Career Choice: Everything You Need To Know About “How To” Start A Business, Get The Job You Want, Gain Wealth & Build A Legacy.

2. How to Start Your Own Business: Entrepreneurship Career Edition 2 (Entrepreneurship Career Startup Edition Book 1)

3. Mu Koyi Sana’a (Hausa Entrepreneurship Book)

4. The Entrepreneurs Tool kit. The African Business Roundtable (ABR). 

5. A Practical Guide: How to Start and Grow Your Own Business. 

6. Effective Ways to Know, Manage or Motivate your Team to Attain High Profitability.

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DOCTORATE THESIS

7.  Beeka, B. H (2015) Entrepreneurship as a Viable Career Choice for Nigerian Youth. Sheffield Business School, Sheffield Hallam University Doctor of Philosophy Thesis. 

JOURNALS 

8.  Beeka, B. H. and Rimmington, M. (2011) Entrepreneurship as a viable career option for African youths. Journal of Developmental Entrepreneurship.16 (1), 145- 164. 

9.  Beeka, B and Rimmington, M. (2011) Tourism entrepreneurship as a career choice for the young in Nigeria. Tourism Planning and Development. 8 (2) 215-223. 

SHEFFIELD DOCTORAL CONFERENCE: WON BEST PAPER 

10. Beeka, B. (2011) Entrepreneurship as a career choice: Opportunity recognition model from an emerging economy. In Lee, B and Palmer, N.J (Eds) Sheffield Doctoral Conference Proceedings, pp. 19-36. Sheffield: The University of Sheffield Management School Research Office. 

#LEAD #ECC #Career #Employability #Intrapreneurship #Entrepreneurship #DrBeekaAcademy